Companies

AgriPass

agripass.co

AgriPass develops AI-powered robotic weeders that deliver selective, human-inspired cultivation for commercial farms.

HQTel Aviv, Not applicable, Israel
Employees11-50
Funding$7.5M
Profile 3mo agoJobs checked 4d ago
Specialization
Robotics
Business
Robotics Systems
Market
Agriculture
Ecosystem
Physical AI
Customers
Small Businessesand 1 more customers values
  • Enterprises
More details
Organization type
Commercial Company
Ecosystem
Physical AI
Business
Robotics Systems
Specialization
Robotics
Market
Agriculture
Customers
Small Businesses, Enterprises
Delivery models
Hardware
Revenue models
Product Sales
Listing status
Not classified
Latest equity round
Seed
Reported funding amount
$1M-$10M

About

AgriPass builds RHIC, an AI-powered robotic weeding platform that selectively removes weeds at the root for commercial farmers, particularly small and mid-sized operations. Its differentiator is human-inspired AI that replicates experienced farm workers’ adaptive, selective decision-making while reducing herbicide use, labor dependence, and soil disruption.

Market

AgriPass competes in the agricultural robotics and precision crop-tech market, specifically AI-enabled weed control for conventional, regenerative, and sustainable farming. RHIC is positioned as a chemical-free, human-inspired mechanical weeding system that uses computer vision, machine learning, adaptive tilling, and robotic arms to remove weeds selectively at the root. This differentiates it from competitors using laser-based weed destruction, plant-level spraying, or broader autonomous cultivation platforms.

Target Customers

AgriPass targets commercial farmers and crop growers in conventional agriculture, particularly operations seeking to address labor gaps and reduce herbicide and other chemical inputs; it also appeals to regenerative and sustainable growers. The evidence identifies farmers and growers as the buyers but does not specify a minimum farm size or exact procurement persona.

At a Glance

Problem

AgriPass addresses the costly and increasingly difficult task of controlling weeds in commercial agriculture. Farms face labor shortages, herbicide-resistant weeds, soil erosion from repeated tillage, and growing demand for chemical-free production. The pain is especially acute for organic and regenerative growers, who cannot rely on herbicides or heavy tillage and therefore depend heavily on expensive manual labor. AgriPass says its system can replace the work of up to 20 manual workers in a day, save roughly $1,000–$1,500 per hectare, and improve yields by 10%–20%.

The primary use case is selective weed removal in vegetable crops, particularly on organic, regenerative, and other farms facing herbicide-resistant weeds. The company says the system can pay back in up to a year for organic farms, where the alternative is mainly manual labor, and in two to three years for conventional farms.

Product / Service

AgriPass sells RHIC, the Robot of Human-Inspired Cultivation, rather than operating a conventional weeding-as-a-service model. RHIC combines computer vision, contextual AI, and independently actuated robotic arms to identify crops and weeds plant by plant, decide the safest intervention, and mechanically remove weeds at the root while minimizing disruption to surrounding soil and crops. Its field-trained AI builds a real-time 3D model, recognizes crop, weed, and soil conditions, and adapts weeding depth and engagement without requiring field mapping or pre-programming.

The product is designed to deliver the selectivity of an experienced farm worker at robotic speed, without chemical inputs. AgriPass describes the machine as an affordable commercial option priced below $200,000 per farmer, with one operator performing work comparable to as many as 20 skilled workers. The resulting benefits are lower labor dependence, reduced herbicide use and soil disturbance, and a more practical path to sustainable farming.

Market

AgriPass competes in agricultural robotics and AI-enabled precision weed control, targeting small and midsized farms before expanding more broadly into conventional agriculture. Its closest named competitors include Carbon Robotics, Aigen, and FarmWise, while the broader robotic-weeding landscape also includes companies such as Blue River Technology and ecoRobotix. AgriPass differentiates itself around human-inspired, plant-level judgment and selective mechanical action rather than broad chemical treatment or less precise mechanical cultivation.

The company is not pre-revenue in the strict sense: AgriPass was established in 2023 and reported active commercial deployments in both the United States and Europe, with contracted and advanced-stage engagements contributing to projected 2026 revenue. It completed a $7.5 million seed round in March 2026 to support manufacturing readiness and commercial expansion, and its reported field activity includes deployments at farms in Georgia and South Florida, a launch in Italy with FYELD, and demonstrations for vegetable growers. However, publicly disclosed realized revenue, unit sales, and customer counts remain limited.

Founders & Leadership

Assaf FriedlerFounder
Co-Founder
Guy RazFounder
Co-Founder
Liron Cohen-YanayChief Executive Officer
Itay PriceVP R&D

Funding History

2026-03
Seed$7.5M

Harbor Venture Consulting

Recent News

2026-05-16product_launch
How RHIC Works - AI Weeding Robot by AgriPass

AgriPass’s official product page describes RHIC as an AI-powered robotic weeder that selectively removes weeds at the root, reduces chemical inputs, and preserves soil health.

2026-03-05funding
AgriPass Raises $7.5M Seed Round to Scale Human-Inspired AI for Adaptive and Selective Weed Control Across the U.S. and Europe

AgriPass announced a $7.5 million seed round led by Harbor Venture Consulting, with participation from existing investor E44 Climate Ventures and strategic ecosystem partners. The funding will support RHIC’s manufacturing readiness, commercial field expansion, and development across the U.S. and Europe.

2026-03-05partnership
Weed management: How this startup is helping farmers improve yields

AgTechNavigator reported on AgriPass’s $7.5 million seed financing, projected 2026 revenue of more than $1 million, and commercial deployments in the EU and U.S. It also detailed the Fyeld partnership, under which Fyeld will integrate AgriPass’s adaptive sensing technology into harvesters, sprayers, weeders, and other machinery.

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Business Model

AgriPass monetizes commercial RHIC deployments to farmers through a capital-equipment model; reporting indicates the system costs less than $200,000 for a farmer. Public evidence does not specify whether contracts also include recurring software, leasing, or per-acre service fees.

Products

RHIC (Robot of Human-Inspired Cultivation), an AI-powered robotic weeding platform that uses selective mechanical weed removal

Customers

The Chef's Garden (Ohio, USA)A & M Farms (Georgia; on-ground testing)C&B Farms (South Florida; on-ground testing)

Tech Stack

Artificial intelligenceMachine learningComputer visionReal-time camerasPrecision roboticsAdaptive Selective Tilling (AST)Human-inspired mechanical arms

Competitors

Carbon Robotics
FarmWise
Naïo Technologies
Blue River Technology / John Deere
Odd.Bot
Stout Smart Cultivator
Verdant Robotics

Key Investors

E44 Ventures, Harbor Venture Consulting