- Specialization
- Not classified
- Business
Software Applicationsand 1 more business valuesLess
- Data Provision
- Market
- Real Estate
- Ecosystem
- Agents
- Customers
- Enterprises
More details
- Organization type
- Commercial Company
- Ecosystem
- Agents
- Business
- Software Applications, Data Provision
- Specialization
- Not classified
- Market
- Real Estate
- Customers
- Enterprises
- Delivery models
- Hosted Software
- Revenue models
- Subscription, Services Fees
- Listing status
- Not classified
- Latest equity round
- Seed
- Reported funding amount
- Not classified
About
PropRise builds AI agents for institutional commercial real estate acquisition teams, including Primer for reading deal documents, checking market data, surfacing conflicts, and populating exact Excel underwriting models. Its differentiation is traceable, defensible outputs tied back to source data, plus Beacon’s analysis of more than 450,000 trade areas to identify overlooked self-storage opportunities.
Market
PropRise competes in AI-native commercial real estate acquisition, underwriting, and due-diligence software for institutional investment teams. Its positioning is workflow automation rather than a standalone valuation engine: Primer moves from deal-room documents and external data to a cited, reviewable output in the customer's existing Excel model, differentiating it from legacy DCF or pipeline tools and general-purpose AI.
Institutional commercial real estate investment and acquisition teams, including developers and analyst-heavy organizations processing Excel-based deal workflows. The product is aimed at teams that need to automate sourcing, underwriting, and due diligence while retaining human review; PropRise reports 50+ customers, including Public Storage.
At a Glance
Problem
Institutional commercial-real-estate acquisition teams are slowed by tedious, Excel-heavy work across deal sourcing, underwriting, and due diligence. The core economic pain is analyst time and the resulting delay in evaluating opportunities: PropRise’s materials describe workflows that can consume hours of analyst work, particularly when financial information must be pulled from unstructured deal packages and made usable in an investment model. The clearest high-value use case is giving an acquisition team a fast, reliable first pass on a deal.
Product / Service
PropRise is an AI platform for institutional CRE investment teams, delivered through two live products. Beacon automates site selection for developers, while Primer extracts financial data from deal packages and converts it into structured, model-ready formats. PropRise says this reduces hours of analyst work to minutes and helps acquisition teams source deals faster and underwrite with traceable, defensible data.
Market
PropRise competes in enterprise commercial-real-estate software, specifically AI-enabled investment, acquisition, analytics, and workflow automation for institutional CRE teams. The available company and directory materials characterize it as a machine-learning SaaS and B2B real-estate analytics company. No direct competitors are named in the available evidence, and the company’s pricing or revenue status is not disclosed.
The company is not merely described as pre-product: YC reports that its two products serve more than 50 customers, including Public Storage, while PropRise says its technology has been trusted across more than $50 billion of commercial real estate. It was founded in 2023, is backed by Y Combinator, General Catalyst, and MetaProp, and is headquartered in San Francisco.
Founders & Leadership
Funding History
Y Combinator (identified investor; lead designation not disclosed)
Recent News
An AI for PropTech profile describes PropRise as an AI platform for CRE investment teams, focused on deal sourcing, underwriting, and workflow execution. The profile says the company serves investors, asset managers, and developers and has more than 50 customers, including Public Storage.
PropRise’s self-storage product page details Primer’s document and data integrations, including exports from SiteLink, storEDGE, Easy Storage, and Yardi, as well as rate data from Radius+ and Yardi Matrix reports. The product extracts unit mix, rate sheets, and trailing-12-month financials into a customer’s model format.
Inside Self-Storage reported that PropRise launched Primer, an AI service that extracts information from offering memorandums, rent rolls, QuickBooks exports, and other deal documents into a proprietary Excel model. The article says Primer can produce a populated model in under 90 minutes and is aimed at acquisition and brokerage teams underwriting at least 10 properties per month.
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Get notified when they postBusiness Model
PropRise sells business-to-business AI software to CRE acquisition teams through a demo- and sales-led model. Available pricing information describes a flat monthly fee per team with unlimited deal volume, with a setup fee associated with implementation.