Companies

Rid

rid.me

Ridley combines AI-powered home-selling tools with optional licensed-agent support at flat fees for homeowners.

HQBoulder, Colorado, United States
Employees1-50
Jobs checked 5d ago
Specialization
Not classified
Business
Not classified
Market
Not classified
Ecosystem
Not classified
Customers
Not classified
More details
Organization type
Not classified
Ecosystem
Not classified
Business
Not classified
Specialization
Not classified
Market
Not classified
Customers
Not classified
Delivery models
Not classified
Revenue models
Not classified
Listing status
Not classified
Latest equity round
Not classified
Reported funding amount
Not classified

About

Ridley is an AI-powered real-estate software platform that helps homeowners sell their homes with automated pricing, listing, communications, document, and closing workflows. It differentiates itself by combining always-on AI guidance with optional licensed-agent support at flat fees substantially below traditional commissions.

Market

Rid competes in consumer recommerce and managed resale, combining marketplace distribution with a concierge-like selling service. Its main differentiation is a text-first, low-effort workflow in which AI agents handle product understanding, market selection, listings, buyer communication, and negotiation instead of requiring sellers to perform those tasks themselves. It therefore sits between self-service marketplaces such as OfferUp, eBay, and Facebook Marketplace and managed consignment platforms such as The RealReal and ThredUp; Rid charges a commission only after a sale.

Target Customers

Rid targets individual consumers selling used or unwanted goods, rather than a defined enterprise segment—especially people moving, cleaning out a closet, or seeking extra cash. Its initial launch was aimed at consumers in the Bay Area, with the service handling listing, buyer interactions, negotiation, and pickup on the seller's behalf.

At a Glance

Problem

Rid addresses the high-friction side of peer-to-peer resale. Selling an unwanted item typically requires figuring out what it is worth, creating listings, choosing marketplaces, answering buyer questions, negotiating, and arranging handoff. Rid frames the experience as harder than buying and targets practical situations such as moving, cleaning out a closet, or making extra cash. The main pain is the seller’s time and operational hassle, compounded by the possibility that an item may not sell; Rid reduces the economic risk by charging only after a sale, with a maximum commission disclosed upfront.

The killer use case is selling miscellaneous, one-off household or fashion items without having to learn or manage resale marketplaces. A seller can offload the entire process—from valuation and merchandising to buyer coordination and pickup—instead of spending time on low-value administrative work.

Product / Service

Rid is a managed resale service delivered through text messaging. The seller texts Rid a photo of an item, after which the company creates a product profile, lists it wherever relevant buyers are looking, handles back-and-forth communication, and coordinates pickup. Its launch description positions the service as an AI-enabled sales operation, with agents handling listings, market selection, negotiation, and buyer questions behind the scenes.

The benefit is a nearly hands-off selling experience: the seller does not need to write listings, decide which marketplace to use, negotiate, or meet the buyer personally. Rid is paid as a fraction of the selling price, capped at a stated maximum, and only when the item sells, aligning its fee with the outcome.

Market

Rid competes in AI-enabled resale automation and managed peer-to-peer e-commerce. Its closest alternatives are broad resale marketplaces such as eBay, Depop, and Mercari, which provide the buyer-seller infrastructure but generally leave the seller responsible for listing, promotion, negotiation, and fulfillment. Rid’s differentiation is convenience and cross-market execution rather than simply providing another marketplace destination.

The company was founded in 2025 and was launched through the YC Summer 2025 ecosystem, initially targeting the Bay Area. PitchBook reports $500,000 raised from investors including Y Combinator and Pioneer Fund, and its financing record labels the company as generating revenue, but public materials do not disclose revenue, transaction volume, customer counts, or other meaningful scale metrics. The available evidence therefore points to an early commercial launch with initial funding and monetization, rather than a business with publicly demonstrated marketplace traction at scale.

Founders & Leadership

Mike ChambersFounder
Founder & CEO
Amber RedigerHead of Sales & Agent Partnerships
Eli OdegaardHead of Content

Funding History

2025-01
Accelerator/IncubatorUndisclosed

Y Combinator

2025-08
Seed$500K

Y Combinator, Pioneer Fund

Recent News

2025-08-04product_launch
Rid - Sell with a Text

Y Combinator’s launch page announced Rid as a text-to-sell product: users text a photo of what they want to sell, and Rid finds a buyer.

Active Roles

0

No active roles right now.

Get notified when they post

Business Model

Ridley sells flat-fee home-selling plans: Essentials for $1,499 upfront, Pro for $3,999 upfront, and Pro Pay Later for $5,999 paid at closing. The plans monetize access to Ridley’s AI selling platform, with licensed services delivered through Ridley Homes, LLC and third-party partners.

Products

Text-to-sell intake: users send Rid a photo of an item by text and answer a few questionsAI-assisted managed resale: Rid researches the item, creates a product profile, selects markets, and produces listingsManaged transaction fulfillment: Rid finds buyers, handles questions and negotiation, and coordinates pickup

Tech Stack

SMS/text messaging with photo intakeAI agents and language-model technologyAutomated product profiling and listingMulti-marketplace listing and market selectionAutomated buyer messaging, negotiation, and transaction coordination

Competitors

OfferUp
eBay
Facebook Marketplace
The RealReal
ThredUp