- Specialization
- Not classified
- Business
Software Applicationsand 1 more business valuesLess
- Hardware Manufacturing
- Market
Cross Industryand 5 more market valuesLess
- Construction
- Energy
- Government
- Manufacturing
- Transportation
- Ecosystem
- Applications
- Customers
Enterprisesand 1 more customers valuesLess
- Governments
More details
- Organization type
- Commercial Company
- Ecosystem
- Applications
- Business
- Software Applications, Hardware Manufacturing
- Specialization
- Not classified
- Market
- Cross Industry, Construction, Energy, Government, Manufacturing, Transportation
- Customers
- Enterprises, Governments
- Delivery models
- Hosted Software, Hardware
- Revenue models
- Subscription
- Listing status
- Not classified
- Latest equity round
- Not classified
- Reported funding amount
- $200M-$1B
About
Samsara builds an open Connected Operations Platform that connects people, devices, and systems to generate actionable insights for physical operations. It sells to organizations across transportation, construction, logistics, manufacturing, field services, utilities, government, healthcare, and other operational industries, differentiating through integrated hardware, cloud applications, and a focus on improving safety, efficiency, and sustainability.
Market
Samsara competes at the intersection of fleet telematics, video safety, equipment monitoring, workflow software, and industrial IoT for organizations running physical operations. It positions itself as an integrated Connected Operations Platform rather than a lowest-price, single-point product, differentiating through data from connected vehicles, assets, worksites, and workers; broad workflow coverage; open integrations; and increasingly, Operational AI and agentic automation.
Samsara targets B2B organizations with physical, asset-heavy, labor-intensive operations, including transportation and logistics fleets, construction, utilities, field services, manufacturing, food and beverage, and public-sector agencies. Its strongest fit is with mid-market and enterprise operators and the operations, fleet, safety, maintenance, dispatch, and IT leaders responsible for frontline workers, vehicles, equipment, and worksites.
At a Glance
Problem
Physical-operations businesses—especially fleets and mobile workforces—must manage safety, vehicle and equipment utilization, fuel, maintenance, compliance, routing, and fragmented administrative workflows. The pain is operational and financial: crashes and insurance exposure, fuel waste from idling or speeding, unplanned downtime, inefficient routing, compliance costs, and labor spent on manual reporting all reduce margins. Samsara’s central use case is giving fleet operators real-time visibility and intervention tools so they can prevent incidents, lower operating costs, and run safer, more efficient operations.
Product / Service
Samsara provides a cloud-based Connected Operations Platform delivered through proprietary sensors, cameras, telematics devices, and software subscriptions. Its products span AI video safety, GPS fleet telematics, vehicle diagnostics, routing and dispatch, fuel and maintenance management, equipment and trailer tracking, workforce apps, compliance, and site visibility; integrations connect the platform with third-party applications. The system turns continuously collected operational data into alerts, analytics, driver coaching, automated workflows, and insights that replace fragmented processes with coordinated action. Samsara primarily sells subscriptions through a direct-sales model, with hardware serving as the data-collection layer.
Market
Samsara competes in connected physical operations, fleet-management software, telematics, industrial IoT, and video-based fleet safety. The market is fragmented across vendors offering combinations of hardware and software. Named competitors include Motive, Geotab, Lytx, Verizon Connect, Netradyne, Omnitracs, Webfleet, Zonar, Michelin, Nauto, Orbcomm, Platform Science, and others. Samsara differentiates by combining fleet, safety, equipment, workforce, and operational data on one platform rather than selling only a point solution.
Samsara is a scaled, revenue-generating subscription company rather than a pre-revenue startup. It reported $1.9 billion in fiscal-2026 ARR, up 30% year over year, $432 million of net new ARR, and $1.2 billion of ARR from customers generating more than $100,000 annually. By June 2026 it reported nearly $2 billion in ARR, more than 20,000 operations on its platform, and a data network spanning tens of thousands of customers, more than 100 billion miles driven, and over 25 trillion data points annually.
Founders & Leadership
Funding History
General Catalyst
Tiger Global Management, Dragoneer Investment Group
AllianceBernstein, General Atlantic, Warburg Pincus, Franklin Templeton Investments, Sands Capital Ventures
Recent News
Actively published a customer story describing Samsara’s deployment of its platform across account development, sales, revenue operations, and customer success. The story reports that Actively-sourced opportunities drove a 2× conversion rate and describes Actively as a strategic partner in Samsara’s GTM AI roadmap.
Samsara announced its first professional hockey sponsorship, a season-long partnership with the Laval Rocket. Samsara-branded ice resurfacers at Place Bell will use its 360 Camera and Vehicle Gateway technology during the 2026–27 regular season.
Samsara announced that Asplundh selected its platform to unify safety, telematics, and equipment tracking across tens of thousands of vehicles and specialty equipment in the Asplundh family of companies. The announcement described Asplundh as a global vegetation-management and infrastructure company.
On September 16, Samsara announced four product releases aimed at addressing operational gaps. They include Connected Maintenance updates, new Route Planning capabilities, Secure Access controls, and Samsara Assistant in the Driver App.
Samsara launched Driver Perks, a free rewards program for professional drivers, on September 10, 2026. Eligible drivers in the U.S. can access offers from more than 50 brands through the Samsara Driver App, a web link, or an organization-provided QR code, with global expansion planned.
Samsara released its 2026 Compounding Risk Report on September 8, 2026. The report’s analysis found that the top 10% of risk-ranked drivers accounted for 47% of crashes, while the top 30% accounted for 76%, and that combinations of risky behaviors provide a stronger safety signal than individual behaviors alone.
Samsara reported Q2 FY27 results on September 3 and identified APi Group and Sonepar as large customer wins adopting multiple Samsara products. The company also crossed $2.1 billion in annual recurring revenue and added 242 customers generating more than $100,000 in ARR, including 20 generating more than $1 million.
Samsara launched Smart Compliance for fleets, positioning it as an industry-first dynamic solution that helps replace fragmented legacy systems by consolidating safety, telematics, and compliance capabilities.
Samsara expanded its Pre-Delivery Installation integration for International and IC Bus fleets. The program is intended to reduce aftermarket downtime and enable day-one productivity.
Samsara announced new AI tools, including Automated Coaching and Worker Safety, designed to help operations teams reduce risk, recognize strong performance, and coach drivers at scale.
Samsara announced that its ecosystem had grown to more than 350 global integration partners, highlighting integrations involving Coast, Trimble Transportation, CoPilot, Appian, TMT, TMW Suite, Innovative, and Inigo.
Active Roles
264Business Model
Samsara primarily monetizes recurring subscriptions to its cloud applications and connected devices, generally priced per asset and per application. Contracts are commonly three to five years, with billing monthly through annually or in advance; smaller customers and add-ons can also be purchased through a self-service web store.
Products
Customers
Tech Stack
Similar Companies
Competitors
Key Investors
Andreessen Horowitz, General Catalyst, General Atlantic