Companies

Soff

soff.ai

Soff provides AI agents that automate quoting and supply-chain workflows for industrial distributors and manufacturers.

HQSan Francisco, California, United States
Employees1-50
2 active roles
Jobs checked 8h ago
Sales TechAI AgentB2B SaaS

About

Soff builds AI-powered quoting and supply-chain workflow software for distributors and manufacturers. Its platform connects to email and ERP systems to process RFQs, generate quotes, track follow-ups, and automate supplier communications, differentiating through rapid deployment, broad ERP integrations, and enterprise-grade security.

Market

Soff competes in AI-enabled procurement and supply-chain workflow automation, with a focused emphasis on manufacturer and distributor RFQs, supplier quoting, approvals, and purchase orders. It differentiates from broader enterprise procurement platforms such as Blue Yonder and IBM Watson by concentrating on purchasing-inbox workflows and automating specific operational tasks—including data entry, vendor communication, quote comparison, and PO issuance—while connecting to existing ERP, MRP, and PLM systems.

Target Customers

Soff targets U.S. manufacturers and industrial distributors, especially supply-chain and procurement teams managing high volumes of supplier quotes and purchasing workflows. Its use case is particularly relevant to companies handling recurring RFQs, vendor communications, quote comparisons, and purchase orders.

At a Glance

Problem

Soff addresses the slow, fragmented quoting process faced by distributors and manufacturers. Sales teams often juggle quote requests across email and spreadsheets, making it difficult to organize incoming work, track follow-ups, and respond consistently. The economic pain is missed or delayed opportunities, lower win rates, and sales staff spending valuable time on administrative coordination instead of selling. The central use case is automating the processing and follow-up of customer quote requests so companies can respond faster and capture more revenue.

Product / Service

Soff is an AI platform and sales-agent product built for distributors. It centralizes quote requests, tracks follow-ups, integrates with an ERP, and is described as handling quotes, orders, and communications with customers, coworkers, and suppliers. The delivery model appears to be enterprise software with AI agents embedded in the distributor’s existing workflows rather than a standalone quoting tool.

The benefit is operational speed and leverage: Soff aims to help companies answer requests faster, win more deals, and return time to sales teams. Its enterprise positioning also includes protected data exchange, SOC 2 Type II certification, end-to-end encryption, AWS GovCloud deployment, and flexible on-premise options, which are relevant for organizations handling sensitive commercial or supply-chain information.

Market

Soff competes in AI-enabled B2B sales and workflow automation for manufacturing, distribution, and supply-chain businesses. Y Combinator categorizes it across artificial intelligence, B2B sales, manufacturing, and supply chain, while its stated customers are distributors and manufacturers. The available evidence does not identify named direct competitors; the closest competitive set is therefore likely broader sales-automation, CPQ, ERP, and industry-workflow software, although the research does not establish specific companies in that set.

The company was founded in 2024, is a Y Combinator Summer 2024 company, and was listed as active with six employees based in San Francisco. Public evidence confirms product positioning and early company formation, but does not provide customer counts, bookings, or revenue figures. A third-party directory estimates revenue below $5 million, so Soff should be treated as an early-stage company with limited publicly disclosed traction rather than as a scaled vendor.

Founders & Leadership

Berni HausleitnerFounder
Founder & CEO
Raban von SpiegelFounder
Co-founder

Funding History

2024-10
Pre-Seed (Tracxn lists it as Seed)$500K

Y Combinator

Recent News

2026-04-06partnership
How Fastener Dimensions Uses Soff to Double Quote Throughput

Fastener Dimensions partnered with Soff to build a customizable, AI-powered quoting system for handling 1,500 weekly RFQs. The customer story reports that quote throughput doubled without adding headcount.

2025-11-06
The Science of Following Up: Why, When and How?

Soff published a thought-leadership article on sales follow-up, emphasizing that follow-up is more than simply checking in and that the timing of recent interactions affects customer engagement.

2025-09-10partnership
How Cyclone Bolt Uses Soff to Increase Revenue

Soff’s customer story describes Cyclone Bolt’s adoption of the platform to centralize quotes, customer details, and follow-ups. The company reported faster quote responses, less clerical work, and improved visibility into sales activity.

2025-08-28
SF Supply Chain AI Series - First Edition

The Council of Supply Chain Management Professionals featured Soff in a San Francisco supply-chain AI event, describing it as an AI-native procurement operating system that automates quoting and supplier workflows.

Active Roles

2
San Francisco, CA, US/Sales/34d ago
San Francisco, CA, US/Sales/34d ago

Business Model

Soff monetizes by selling access to its AI quoting and supply-chain software to distributors and manufacturers, apparently through a sales-led enterprise software model. The company directs prospects to book a demo, but public sources do not disclose specific pricing or detailed revenue mechanics.

Products

AI-powered quoting automationSupply-chain and procurement workflow platformRFQ intake, data-entry, and supplier-communication automationSupplier quote comparison and approval workflowsPurchase-order issuance automationERP/MRP/PLM integration marketplace

Customers

Piping Technology & Products, Inc.Fastener DimensionsCyclone BoltHVAC Mirage Inc.NavVis

Tech Stack

Artificial intelligence and AI agentsERP, MRP, and PLM integrationsWebsite-interaction recording-based integration tools

Competitors

Fairmarkit
Keelvar
Arkestro
Blue Yonder
IBM Watson